Coffee Is In Our DNA – Really.

2014_Black and creamed coffee with logoWe don’t just mean it’s in the DNA of all of us here at EnjoyBetterCoffee.com, but literally it’s in all human DNA. Researchers just published their findings from multiple studies looking at coffee consumption and the DNA variation in a specific gene. It turns out that people with this specific variation in a gene called PDSS2 have a reduced ability to breakdown caffeine, causing it to stay in the body for longer. These people would not need to drink as much coffee to get the same caffeinated bump.

One study was conducted in several Italian villages with about one thousand participants. Researchers found that people with the gene variation drank fewer cups of coffee than people without the variation. Another study was replicated in the Netherlands with almost two thousand people. That study found the gene ‘effect’ was slightly lower than the Italian study. It is possible that this difference is related to the way the Dutch drink coffee in larger cups compared to smaller cups of espresso that Italians drink. Several universities, medical organizations and Illy coffee were involved in the research, but it should be noted that Illy did not provide any financial support for the studies.

Whether you drink coffee all day or just “as needed” you should enjoy the best coffee available. EnjoyBetterCoffee.com has the best of delicious European coffees available here in the U.S. Order online and we will take $5 off orders of $40 or more.*

Please use coupon code 5OFF40

*Discount valid through 8/30/2016 EDT at www.EnjoyBetterCoffee.com with orders of $40 or more before shipping costs are applied. Not valid with other coupons or discounts, special sale or case sale products.
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