We here at Enjoy Better Coffee have long admired the Netherlands – and not just because they’ve been the home of Douwe Egberts for more than two centuries. The Netherlands has often been at the forefront of social, artistic, and humanitarian change, so it should be no surprise that the country is also an early adopter of new technologies. We have written about several of these:
- Self-driving cars
- Converting cow droppings into biogas to generate energy
- Leading the world in recycling amounts
- Installing solar panels on a stadium rooftop which generate enough energy to power almost 300 homes
- Serving coffee in a café via a drone
But this next big thing is straight out of science fiction: Flying Cars!
That is, a Dutch company has delivered the first half-car, half-plane vehicle, known as a Personal Air and Land Vehicle, at the Geneva motor show. With three wheels, two seats, and a propeller, the vehicle is expected to cost over $600,000 in the first production run. Owners will have to be certified as gyroplane pilots in order to avail themselves of the flight capabilities. The vehicle can drive up to 150 mph, fly up to 110 mph, and travel over 300 miles on a single tank of unleaded gas. The rotor and propeller fold away for driving, and the process to go from one to the other takes about 10 minutes. Oh, there’s no escaping a bad traffic jam. This vehicle needs a short runway to take off and land. We wondered: Are there cup holders?
There are other flying cars in development in other parts of the world, including one from a U.S.-based company, and another from a German startup company, but the Dutch are ready to deliver.
It’s that same entrepreneurial spirt that Egbert Douwes showed when he opened The White Ox, a grocery shop, in 1753. The popularity of his roasted coffee grew and within 50 years, the next generation of the family was selling coffee and tea products nationally and beyond.
Please use coupon code: NETHERLANDS
*Discount valid from 3/18/18 through 11:59PM ET on 3/20/18 at EnjoyBetterCoffee.com for Douwe Egberts products with no minimum order. Not valid with other coupons or discounts, special sale or case sale Douwe Egberts products.
Speaking of Cutting Edge Trends…
Ground coffee offers the convenience of being ready to make a pot of coffee anytime. But whole beans are trending in popularity! That is because you can grind it yourself to the coarseness, or fineness, that works for the way you plan to make the coffee. For instance, if you are using a French Press, try grinding the beans in a coarse way, to experience the full flavors, taste and notes of the coffee. If you are using an espresso machine, then grind the beans fine, while still being able to feel the coffee grains. Turkish coffee is completely powdery with no grains at all. In between, you have a medium grind, similar to rough sand, which works perfectly for automatic drip brewers with flat or cone filters. For K-cups, the grind should be medium, leaning toward the fine side of the spectrum, like with table salt.
Try the different methods to get the coffee you want to enjoy! Grinding coffee beans yourself gives you the control over your coffee. Since you are grinding beans right before brewing, you can grind them as coarse or as fine as you want at that moment. Sure, you will have to take the time to grind them each time before brewing, but it really only takes a minute to grind up enough beans for a pot, so get in the habit of doing it!
We have three of Douwe Egberts best roasts in whole bean: Excellent Aroma, Mocca Aroma and Aroma Rood.
Excellent Aroma is a medium/dark roasted coffee. It has an intense taste, yet is very smooth.
Mocca Aroma is a rich blend with an enticing aroma, and a strong body.
Aroma Rood smells delicious, has a full body, with spicy notes.
Aroma Rood whole beans are one of our most popular products, and they are on sale and still eligible for the discount above. Don’t miss out on this great deal for great coffee!
The Netherlands In The News
Church Converted to Café
In a small town in the Dutch province of Limburg, a new coffee shop has opened in an 18th-century abbey. The chapel was originally purchased with the intention to be restored, along with the English garden surrounding the church. Originally a monastery and later, a convent, the compound was decimated by fire in 1995, leaving only the chapel and living quarters, and the medieval cellar beneath. Now all fully restored, brick walls, high ceilings, and large windows give the rooms a warm light, and plenty of wall space for local artists to display their works.
As always, enjoy better coffee and thanks from the EnjoyBetterCoffee Team!