Fika, Hygge and the Secret To Happiness at EnjoyBetterCoffee.com

EBC-Scandi-Banner-Coastal-View-082618Hygge (pronounced hoo-ga); Norwegian for “to give comfort, joy;” similar to a hug.

Fika (pronounced fee-ka); old Swedish term, for which there is no English equivalent, but roughly refers to making time for friends and colleagues with coffee and goodies.

It is also the name of a new coffee roast from Lofbergs, but more about that in a moment.

EBC-Scandi-FIKA-082618-E2This week, we are highlighting the range of Scandinavian coffee we offer at EnjoyBettterCoffee.com. No mention of coffee from countries such as Norway, Denmark, and Sweden would be worth its weight in beans without the mention of hygge and fika, key parts of life in the Nordic countries. We aren’t talking about a coffee break, but an extended break, twice a day, with special baked items to make it all cozy and comfortable. And, it’s the law in Sweden that companies give employees two Fikas per day. It is considered socially unacceptable for employees to skip these gatherings.

Happiness-Factor-Scandinavia-2-300px-E2These Scandinavian cultural norms, which put a premium on cozy and warm feelings as key parts of interactions with friends and co-workers, could be a big part of why the Nordic countries consistently place in the top 10 Happiest Countries, per the annual World Happiness Report. For 2018, the report deemed Finland to be the overall happiest country in the world. Following in order are Norway, Denmark, Iceland, with Sweden jumping to 9th place, up from 10 last year. You may already know that the report is based on values assigned to six variables that contribute to well-being: income; healthy life expectancy; social support; freedom; trust, and generosity. Data is pooled from Gallup World Poll surveys to calculate the happy ratings. (The U.S.A. comes in at 18th.)

Are there other reasons for this regional contentment? Frigid weather and long winters may bring communities together in support of each other. (Think of the effort behind a barn-raising where everyone helps the farmer in need.) These countries also offer social programs, affordable higher education and healthcare, and have a high GDP. A Finnish researcher speculates that Finns are quietly satisfied with life conditions, and unwilling to compare what they have against others, comparison being the “thief of joy” (according to Teddy Roosevelt).


Through Tuesday, get 15% off your orders of Paulig, Lofbergs, and Arvid Nordquist coffees with no minimum required at www.EnjoyBetterCoffee.com.*

Please use coupon code: NORDIC15

*Discount valid from 6/3/2018 through 11:59PM ET on 6/5/2018 at www.EnjoyBetterCoffee.com with 15% off no minimum order required on Arvid Nordquist, Lofbergs and Paulig coffees. Offer not redeemable for cash. Not valid with other coupons or discounts, special sale or case sale products. Questions? Call us at 800.582.6617 Mon-Fri 9AM-5PM ET.

Check out our roast reviews to help you decide among these comforting coffees.

Lofbergs-Swedish-Fika-Advert-NLLofbergs, one of the largest coffee roasters in the Nordic countries, is based in Sweden. We offer two exemplary roasts, both new to us: Lofbergs Swedish Fika Medium Roast Ground Coffee and Lofbergs Swedish Fika Dark Roast Ground Coffee. Fika Medium Roast is a light roast (3 of 5) of Arabica beans with a balanced taste and aroma. Fika Dark Roast is rated 4 of 5, made of 100% Arabica beans, including about 1/3 of beans certified by the Rainforest Alliance (an international sustainability organization we have written about here before). These two special roasts alone make this deal special!

Arvid-Advert-NLArvid Nordquist opened a small shop in Stockholm, Sweden in 1884. Today the Arvid Nordquist brand is a leader in premium coffee, food and wine products. We offer three roasts: Medium roast, Extra Dark roast, and Classic Gran Dia, all prime examples of Swedish coffee roasting. In addition, all three are UTZ Certified and CO2 Compensated (read more about these organizations on the product page). The Medium roast is balanced, with chocolate and spice notes. Extra Dark is full-bodied, and intense, with just the right amount of bitterness. Classic Gran Dia is a medium to dark roast, full-bodied, with nut and floral notes, and a nice finish.

Paulig-Advert-wDKRoast-NL-EOur last Nordic brand is Paulig, from Finland, who roasts and packages their coffee out of their facilities in Helsinki. We offer three roasts. Juhla Mokka ground coffee is light-roasted, rich, balanced and intense blend of beans from South America and Africa. Presidentti ground coffee is a light roast (1 of 5) from a blend of beans grown in Africa, and delivers a strong and rich coffee. Juhla Mokka Dark Roast ground coffee is a medium roast coffee with chocolate and baked pastry notes. This coffee works with most preparation methods, including drip, French press and moka pot. All three of these coffees are perfect examples of Finnish coffee and well worth a try.

We get it directly from the region, for the Nordic market, so you are getting the real deal, just as a native would buy.


Coffee In The News

Queen of Specialty Coffee Passes at 96

Erna-KnutsenIt shouldn’t be surprising that a central figure in coffee history, a legend in the coffee industry, and the person credited with originating the term “specialty coffee,” was from Norway. Erna Knutsen died in June, just short of her 97th birthday. Knutsen emigrated to the United Sates in 1927, a couple years after her father arrived alone to work in the shipyards while saving to send for his family. Erna, her mom and two sisters would move to New York, where her parents eventually had four more children.

Erna went on to work as a secretary for a Wall Street firm. Eventually, she joined a coffee, tea and spice trading house in San Francisco. There, she was one of the first women ever to sell green coffee. Legend has it that during the 1970’s, she was able to convince an Indonesian man who was driving to New York city with very special coffee beans to open, roast and cup (taste) the coffee. Ten years on, she bought her own trading house and renamed it Knutsen Coffees, Ltd. (She would later recount that being disallowed from the cupping room because she was a woman actually made buying the company all the sweeter, especially when she fired the men who excluded her.)


As always, enjoy better coffee and thanks from the EnjoyBetterCoffee Team!

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As the Viking comedian said: I just rowed in from Norway and boy, are my arms Thor!

Scandi-viking-ship-banner

If you haven’t already guessed, we are highlighting Scandinavian coffee this week. We have found that some people don’t always understand the differences between Nordic and Scandinavian, so let’s start there.

Scandinavia usually means 3 main countries: Denmark, Sweden and Norway. Finland is sometimes included in that list but is not technically Scandinavian. Refer to the countries as Nordic, and you can add Finland and Iceland to the group.

EBC-Scandinavian-Cliches-Crop
A common stereotype is that Scandinavians are blue-eye blonds. While it is true that the percentage of blondes is a bit higher, it’s a long way from being a majority. Another false idea about this region is that everyone’s house is full of IKEA furniture, as it is a Swedish-based company. There are more than 20 IKEA stores in Sweden, nine in Norway and five in Denmark. It is possible that because homes are small there, and IKEA furniture is functional, with clever storage options, you may find some in Scandinavian homes.

But there is one thing that really sets the region apart from any other area of the world: Coffee drinking. These countries drink more coffee than anywhere else in the world, even Italy and France. The Nordic people like strong, delicious filter coffee. And, they drink it all day long. We know they love coffee, they know how to roast coffee and they know how to drink coffee.


We have 3 Nordic coffee brands that will light up your taste buds: Paulig, Lofbergs Lila, and Arvid Nordquist. We will give you 15% off these iconic brands with no minimum order at www.EnjoyBetterCoffee.com.*

Please use coupon code: NORDIC15

*Discount valid from 6/3/2018 through 11:59PM ET on 6/5/2018 at www.EnjoyBetterCoffee.com with 15% off no minimum order required on Arvid Nordquist, Lofbergs Lila and Paulig coffees. Offer not redeemable for cash. Not valid with other coupons or discounts, special sale or case sale products. Questions? Call us at 800.582.6617 Mon-Fri 9AM-5PM ET.

Can’t Decide? Read On…

Use our roast reviews to help you decide among these always-enjoyable brews.

Paulig-Advert-wDKRoast-NL-EPaulig, from Finland, roasts and packages coffee out of their facilities in Helsinki. We offer three roasts. Juhla Mokka Ground Coffee is light-roasted, rich, balanced from an intense blend of beans from South America and Africa. Presidentti Ground Coffee is a light roast (1 out of 5) from a blend of beans grown in Africa, and delivers a strong and rich coffee. Juhla Mokka Dark is a medium/dark roast with chocolate and toasted notes. These coffees are perfect examples of Finnish coffee.

Lofbergs-Advert-NLLofbergs Lila, one of the largest coffee roasters in the region, is based in Sweden. We offer three exemplary roasts: Lofbergs Lila Medium Roast is a light roast (2 out of 5) from Arabica beans, with a rich taste and aroma. Jubilee is light roasted (3 of 5) 100% Arabica beans, including beans certified by the Rainforest Alliance (an international sustainability organization we have written about before). Kharisma is dark, intense, and nutty with subtle fruit notes (4 of 5).

Arvid-Advert-NLArvid Nordquist opened a small shop in Stockholm, Sweden in 1884. Today Arvid Nordquist is a leader in premium coffee, food and wine products. We offer two roasts: Medium roast and Extra Dark roast, both prime examples of Swedish coffee roasting. In addition, they are UTZ Certified and CO2 Compensated (you can read more about these organizations on the product page). The Medium roast is balanced, with chocolate and spice notes. Extra Dark is full-bodied, and intense, with just the right amount of bitterness.

Try one, two or even more to experience the best in Nordic regional coffee. We get it directly from the area, so you are getting the real deal, just as a native would drink. As they say in Nordic country: “Je er glad i kaffe” which means “I love coffee!” The discount above will help you save.


Coffee In The News

Coffee Makes You Social

Coffee-work-tasksA new study found that people who drank a moderate amount of caffeine before a group activity were not only more alert, but better at tasks in the group. Those who had coffee before participating in an activity saw themselves and the others as more productive and more active. The study attributed the positivity of oneself and others to heightened alertness and improved performance (not a perception of improvements, but actual improvements). So, if you find yourself not liking someone you have to work with, try downing some coffee before the interaction.


As always, enjoy better coffee and thanks from the EnjoyBetterCoffee Team!

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Get Cozy with Scandinavian Coffee from Enjoy Better Coffee

All Together Now!

Coffee-In-The-Fjords-Scandi-BannerHere at Enjoy Better Coffee, we take our coffee seriously. It is one of the reasons we love Scandinavian coffee, the highlight of this week’s newsletter. Scandinavian coffee is specially roasted in Scandinavian style: The highest quality of green coffee beans are roasted to highlight the flavors unique to each bean type. While some might say that part of that style is to roast ‘lighter,’ that is not entirely accurate. Scandinavian coffee runs the gamut from very light to medium/dark, all of which the Scandinavians maintain allows the drinker to explore a new set of flavors.

In addition, you gotta love a place that has protected coffee breaks by law.

fika-spread-300pxThat’s right! In Sweden and Finland, Fika is a seriously taken ‘coffee break’ where school and work are stopped two times a day, mid-morning and mid-afternoon. Workers can earn 5 minutes for every hour on the clock for their fika (or fika pause). The key here is that it’s rarely a solitary event. Friends, coworkers, family – all get together over steaming cups of coffee and cookies, cake, or a warm cinnamon roll.

This experience is not just in these 2 Nordic countries. In Norway and Denmark, they also promote the “coziness” of being together with a hot drink, a sweet treat and friends (the Danes call it ‘hygge’), and how can we not love that?!


We just got a new shipment of Scandinavian coffee and this week, our favorite Nordic brands: Paulig, Arvid Nordquist, and Lofbergs Lila is 15% with no minimum order at www.EnjoyBetterCoffee.com.*

Please use coupon code: NORDIC15

*Discount valid from 3/11/2018 through 11:59PM ET 3/13/2018 at www.EnjoyBetterCoffee.com with 15% off no minimum order required on Arvid Nordquist, Lofbergs Lila and Paulig coffees. Not valid with other coupons or discounts, special sale or case sale products.

Fresh Off The Boat

We have 3 brands of coffee from Scandinavia that we have just restocked with fresh coffee: Arvid Nordquist, Lofbergs Lila and Paulig.

All began as family businesses well over 100 years ago and all are leaders in the Scandinavian market today.

Arvid-Advert-3Blends-NLArvid Nordquist opened a small shop in Stockholm, Sweden in 1884. Today they are a leading company in premium coffee, food and wine products. We have Arvid Nordquist Classic in 3 roasts: Medium(balanced), Extra Dark (intense), and Gran Dia (medium roast, with floral and nut tones) all in ground.

Lofbergs-Advert-NLLofbergs Lila started in Sweden by 3 brothers. Today, it is one of the largest coffee roasters in the Nordic countries. The company also owns a tea company and sponsor a Swedish hockey team and an Arena. We have 3 flavorful roasts in ground: Medium roast (perfect anytime!); Jubilee roast (rich with sweet notes), and Kharisma (dark, intense, nutty with subtle fruit notes).

Paulig-Advert-wDKRoast-NL-EPaulig was started by a German immigrant in 1876 in Helsinki, Finland. Today the international Paulig Group considers Paulig coffee to be their flagship coffee operation. We have two roasts: Juhla Mokka in ground (strong) and Presidentti in ground (rich with a strong flavor), plus a great new roast from Paulig, just in: Juhla Mokka Dark, a medium/dark roast with chocolate and toasted notes.


Coffee In The News

Creamy Irish Coffee Recipe

Ingredients

Creamy-Irish-Coffee-250px4 Cups strong fresh coffee
1/4 Cup sugar
1/2 Cup Irish whiskey
1 Cup whipping cream
2 Tablespoons sugar
2 Tablespoons Irish whiskey

Instructions

  1. Place 4 cups of strong fresh coffee in a saucepan with 1/4 cup
    of sugar, or to taste.
  2. Add 1/2 cup Irish Whiskey and heat thoroughly but do not boil.
    (Scotch whiskey, Bourbon or other whiskeys could be used.)
  3. Meanwhile whip 1 cup whipping cream until light.
  4. Beat in 2 Tablespoons each of sugar and Irish whiskey.
  5. Pour coffee into mugs or goblets and pipe or spoon the
    flavored cream on top.

As always, enjoy better coffee and thanks from the EnjoyBetterCoffee Team!

Phone: 800 582 6617
support@enjoybettercoffee.com
http://www.enjoybettercoffee.com

Scandinavian Christmas Traditions

santa-w-porridgeChristmas is known as Jul or Joulua in Scandinavia. Santa Claus was originally described as a gnome, a simple bearded farmer, who did good deeds and caused a little trouble too. He expected a bowl of porridge with a pat of butter to be left out for him on Christmas Eve. In the last 100 years, he has become more like Santa Claus in size and shape, but instead of a chimney, the jolly elf enters through the front door.

traditional-swedish-christmas-buffet-or-julbord-300Traditional foods include meatballs, ribs, specially-marinated cod, herring, cabbage, and ham washed down with a big mug of glogg, a mulled wine. Finding the almond in your Christmas pudding means you will have a prosperous year, and you may even get a little gift for the honor.

And of course, coffee is always served. Scandinavian coffee is delicious, from the select beans which are then carefully and gently roasted, resulting in a distinctive style and flavor of coffee. Scandinavians are one of the top consumers of coffee on a per-capita, or per-person, basis.

These are just a few of the fun, interesting and unique traditions that Scandinavians enjoy this time of year. Please read farther down to find out more about holiday traditions in these countries.


In the meantime, we want you to enjoy coffee from our Nordic ranges: Paulig, Arvid Nordquist, and Lofbergs Lila. Get 15% off of these iconic Scandinavian brands with no minimum order at www.EnjoyBetterCoffee.com.*

Please use coupon code: NORDIC15

*Discount valid from 12/03/2017 through 11:59PM EST 12/05/2017 at www.EnjoyBetterCoffee.com with 15% off no minimum order required on Arvid Nordquist, Lofbergs Lila and Paulig coffees. Not valid with other coupons or discounts, special sale or case sale products.

Here’s our roast review to help you decide among these enjoyable brews.

Paulig-Advert-wKavhi-2017-NLPaulig, from Finland, roasts and packages their coffee out of their facilities in Helsinki. We offer two roasts. Juhla Mokka Ground Coffee is light-roasted, rich, balanced and intense blend of beans from South America and Africa. Presidentti Ground Coffee is a light roast (1 of 5) blend of beans grown in Africa, and delivers a strong and rich coffee. These coffees are perfect examples of Finnish coffee.

Lofbergs-Advert-NLLofbergs Lila, one of the largest coffee roasters in the Nordic countries, is based in Sweden. We offer three exemplary roasts made with 100% Arabica beans: the Medium roast is perfect anytime with a rich taste and aroma (2 of 5); the Jubilee roast is rich with sweet notes (3 of 5), and Kharisma is dark, intense, nutty with subtle fruit notes (4 of 5). About 1/3 of the beans in each blend is certified by the Rainforest Alliance (an international sustainability organization we have written about here before). All are available already ground.

Arvid-Advert-3Blends-NLArvid Nordquist opened a small shop in Stockholm, Sweden in 1884. Today Arvid Nordquist is a leader in premium coffee, food and wine products. We offer three roasts: Medium roast, Extra Dark roast, and Gran Dia, all prime examples of Swedish coffee roasting. In addition, all three are UTZ Certified and CO2 Compensated (read more about these organizations on the product page). The Medium roast is balanced, with chocolatey and spicey notes. Extra Dark (intense) is full-bodied, and intense, with just the right amount of bitterness. Gran Dia is a medium to dark roast, full-bodied, with nut and floral notes, with a nice finish.


Holiday Delivery Suggested Deadlines

Order by Friday, December 8th to be assured of delivery by December 25th. After that, you’ll have to choose expedited shipping to receive your order in time.


More Scandinavian Traditions Explored

In Sweden, Advent (the 4 Sundays before 12/25) kicks off the season. St. Lucia Day, December 13, brings children dressed in white, singing angelic hymns, carrying candles led by a young girl wearing a crown of candles. Christmas porridge is sweetened rice pudding sprinkled with cinnamon, a staple of the big meal on Christmas Eve. It’s where the single almond will be found by one lucky diner. In Finland, it’s not Christmas until you’ve had your Christmas Sauna. You can always pick up your ham that’s been cooking there too! That’s right, the holiday ham used to be cooked (smoked) in a sauna, a practice recently gaining popularity again. And, that marinated cod fish? Well, it is known as lutefisk, whitefish soaked in lye, and can have an overpowering aroma. It appears to be an acquired taste, and believe it or not, is more popular with Norwegian expats living in the U.S. than with the people back in the old country.

santa-artic-circle
Finally, and this is big, Finland is where Santa lives the other 364 days a year. Visitors can see him in his natural home environment, a town on the Arctic Circle in Finnish Lapland.


As always, enjoy better coffee and thanks from the EnjoyBetterCoffee Team!

Phone: 800 582 6617
support@enjoybettercoffee.com
http://www.enjoybettercoffee.com

Let’s Fika! (It’s a Coffee and Pastry Break)

Who drinks the most coffee in the world? For 2016, it was the Finns, according to the International Coffee Organization. In Finland, adults drink more than 26 pounds (approximately 78 gallons) of coffee a year. Other northern European countries such as Norway, Iceland, Denmark and Sweden are usually in the top 10 coffee-consuming countries list too.

Perhaps these countries produce delicious coffee because the people like good coffee. Or maybe it is the long, cold winters that spurred the coffee drinking. We can’t say why, but we do know the coffees we have from Sweden and Finland are the epitome of Nordic coffees.

Up for some more unusual and surprising facts about Scandinavia? Read on!

Danish pastry is not from Denmark. It is from Austria. · Sweden’s “Moose Crossing” road signs are apparently the most popular souvenir in Sweden, as many are reported stolen every year.

Finns love a sauna – in fact, they claim to have invented the sauna (as do the Swedes). With over 2 million saunas in the country, that’s one for every 2.5 people.

The Swedish are very inventive. The zipper, the pacemaker and the computer mouse are Swedish. So are Ikea and H&M stores.

Finland is known as the “land of a thousand lakes.” In fact, it has more than 180,000, more lakes in relation to a country’s size than any other country. Finland has one lake for every 26 people.

Norwegians created the World Barista Championships, first held in 2000 in Monaco.

An old Icelandic superstition says drinking piping hot coffee made you ugly and colder coffee made you prettier. Additionally, if you put the cream in your coffee before sugar, you wouldn’t get married for seven years.

This week, we will give you 10% off your order of Nordic brands Lofbergs Lila, Arvid Nordquist and Paulig at www.EnjoyBetterCoffee.com, making it a good time to buy it, try it and love it!*

Please use coupon code NORDIC10

*Discount valid through 11:59 p.m. PDT 6/13/2017 (TODAY) at www.EnjoyBetterCoffee.com with 10% off no minimum order required on Arvid Nordquist, Lofbergs Lila and Paulig coffees. Not valid with other coupons or discounts, special sale or case sale products.

Learn more about our three iconic Nordic brands: Lofbergs Lila, Arvid Nordquist, and Paulig here.

 

Nordic People Are Happiest; You’ll Be Too With An Extra Day For Our Weekly Sale

Who are the happiest people on the planet? People living in the Scandinavian part of the world have a lot of cheer, according to the World Happiness Report, for 2017, released last week. Interestingly, these countries have often been in the top 10 section of the list since the annual report’s inception in 2012. This year, all the Nordic countries scored high, from Norway in first place, then Denmark (2), Iceland (3), Finland (5) and Sweden (10). (Scandinavia = Norway, Sweden, Denmark; Nordic includes other countries such as the 2 above.)  The report is generated from massive amounts of data including both subjective and objective measurements in areas of caring, freedom, generosity, honesty, health, income and good governance. Happiness is a factor considered to be a measure of social progress.

We think those countries have a lot to be happy about, and that includes delicious coffee from Sweden and Finland. Below we highlight our best roasts from three iconic Nordic brands:

 

 

 

If you have never tried coffee from Scandinavia, you are definitely missing out. This week, we will give you 10% off your order of these three brands, at www.EnjoyBetterCoffee.com. And, there is no minimum purchase required making it a good time to buy it, try it and love it!*

Please use coupon code NORDIC10

*Discount valid through 11:59 p.m. PDT 3/29/2017 at www.EnjoyBetterCoffee.com with 10% off no minimum order required on Arvid Nordquist, Lofbergs Lila and Paulig coffees. Not valid with other coupons or discounts, special sale or case sale products.

PS–This discount is valid one more day than usual, so take advantage of it now!